Degree and Emphases

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Public Relations Emphasis

A course of study that prepares students for a career in diverse fields relating to public relations.  Emphasis is placed on building relationships between organizations and their various audiences through an understanding of the media and media relations, skills in critical thinking, writing and speaking, an understanding of the processes and roles of persuasion and rhetoric, and of the critical nature of research.  Students encounter both the theory and practice of public relations through rigorous classroom and group work, case studies, and internships.

 

Requirements: 48 credits: 30 core credits and the requirements for one area of emphasis (18)

Core Courses:  30 credits

COMM1010. Introduction to Communication (3)

COMM2020. Media Systems and Literacy (3)

COMM2120. Communication Activities (1); or

COMM3120. Advanced Communication Activities (1)

COMM3020. Organizational Communication (3)

COMM3050. Nonverbal Communication (3)

COMM3280. Communication Law and Ethics (3)

COMM3420. Persuasion (3)

COMM4440. Rhetorical Theory and Criticism (3)

COMM4610. Communication Research and Theory (3)

COMM4950.  Internship in Communication Studies (3)

COMM4970.  Senior Project (1)

COMM4980.  Seminar in Communication Studies (1)

Emphasis Requirements:  18 credits

COMM2250.  Introduction to Scriptwriting (3)

COMM2420.  Introduction to Public Relations (3)

COMM3210.  Advanced Public Speaking (3)

BSNS3510.  Principles of Marketing (3)

COMM3600.  Broadcast Communication (3)

COMM4420.  Advanced Public Relations (3)

Course Descriptions

Communication Science Emphasis

A course of study that prepares students for roles involving an understanding of the process of human communication that shape relationships, groups, and organizations, that persuade and entertain individuals, and that influence public opinion, media use, and attitude and behavioral change

Requirements: 48 credits: 30 core credits and the requirements for one area of emphasis (18)

Core Courses:  30 credits

COMM1010. Introduction to Communication (3)

COMM2020. Media Systems and Literacy (3)

COMM2120. Communication Activities (1); or

COMM3120. Advanced Communication Activities (1)

COMM3020. Organizational Communication (3)

COMM3050. Nonverbal Communication (3)

COMM3280. Communication Law and Ethics (3)

COMM3420. Persuasion (3)

COMM4440. Rhetorical Theory and Criticism (3)

COMM4610. Communication Research and Theory (3)

COMM4950.  Internship in Communication Studies (3)

COMM4970.  Senior Project (1)

COMM4980.  Seminar in Communication Studies (1)

 Emphasis Requirements:  18 credits

COMM2010. Small Group Communication (3)

COMM2030. Interpersonal Communication (3)

COMM4094. Topics in Communication Studies (3)

9 credits in an approved field of which 6 shall be numbered above 2999 (9)

 

Course Descriptions

Download the Senior Project Handbook

CO_497_SENIOR_PROJECT_HANDBOOK_2013-14-1.pdf